All universities and colleges have been directed by the University Grants Commission (UGC) to set up selfie points featuring pictures of Prime Minister Narendra Modi in the background.
The higher education regulator has nudged the campus authorities to encourage students and visitors to click selfies at these points and share them on media platforms, Telegraph reported.
The idea is to create a buzz around what the UGC has described as “India’s achievements in various fields”, thus “fostering a sense of collective pride”.
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“There is a unique opportunity to harness the energy and enthusiasm of the youth, moulding their minds with inspiration drawn from India’s progress in diverse fields,” says a letter from UGC secretary Manish Joshi, sent to the vice-chancellors of all Indian universities and the principals of all the colleges on Friday, cited by Telegraph.
“Let us celebrate and disseminate the incredible strides made by our country by establishing a ‘Selfie Point’ within your institution. The aim of ‘Selfie Point’ is to create awareness among the youth about India’s achievements in various fields, particularly the new initiatives under the National Education Policy 2020.”
The letter adds: “You are requested to encourage students and visitors to capture and share these special moments on social media platforms, fostering a sense of collective pride.”
The UGC has suggested a range of designs for the selfie points. Each design is dedicated to a particular theme, such as the internationalisation of education, unity in diversity, Smart India Hackathon, Indian knowledge system, multilingualism, and India’s rise in higher education, research and innovation.
Each selfie point should be established at a strategic place on the campus and have a 3D layout.